Masoom Minawala was born on December 17, 1993, in Mumbai, India. She is currently married to Shailin Mehta, a diamond merchant based in Antwerp, with whom she tied the knot in 2016. The couple welcomed their first child in December 2022. Masoom has established herself as a prominent figure in the digital entrepreneurship and fashion blogging space, garnering recognition for her contributions to the industry.

Masoom Minawala is a renowned digital entrepreneur and global influencer who has made significant strides in the fashion and lifestyle sectors. With over a decade of experience, she began her journey as a fashion blogger and has since evolved into a leading content creator. She founded the fashion e-commerce platform Style Fiesta, which catered to millennial women in India. Masoom's influence extends beyond blogging; she has represented India at prestigious global events like the Cannes Film Festival and Milan Fashion Week. Her accolades include being featured in Forbes Asia's 30 Under 30 and CNN's 20 Under 40 lists. As an advocate for women empowerment, she actively collaborates with organizations like UN Women. Masoom continues to inspire aspiring entrepreneurs and creators through her innovative approach to fashion and digital media.